Privacy Statement
Privacy Statement
Hophelden.nl respects the privacy of all users of its website and ensures that the personal information you provide to us is treated confidentially. We use your data to process orders as quickly and easily as possible. For other purposes, we only use your data with your consent or when legally permitted.
Hophelden.nl considers the careful handling of personal data to be of great importance. Your data is therefore processed and secured with care, in accordance with the applicable General Data Protection Regulation (GDPR).
This privacy statement was last modified on 26 September 2026.
1. Responsible
Hophelden is responsible for the processing of your personal data.
Contact details:
Hophelden.nl
E-mail: info@hophelden.nl
2. Which personal data do we process?
When using our webshop, we may process the following personal data:
- Name, address and place of residence (NAW details)
- Phone number
- Invoice and delivery address
- Email address
- Payment details
- IP address
- Account details (upon registration)
- Reviews or feedback you leave
We do not process special personal data, unless you actively provide it yourself.
3. Purposes of processing
We process your personal data only for legitimate purposes, such as:
- Processing your order and payment
- Creating and managing your account
- Sending your order via delivery services
- Sending service messages and invoices
- Sending newsletters and offers (only with your permission)
- Analyzing website usage and improving our services
- Compliance with legal obligations, such as tax retention obligations
4. Legal basis for the processing
We process personal data on the basis of the following grounds:
- Execution of an agreement (for an order)
- Comply with legal obligations (e.g. administration)
- Legitimate interest (marketing, customer service, fraud prevention)
- Your consent (when subscribing to newsletter or cookies)
5. Sharing data with third parties
We only share your data with third parties when necessary for our services, when you choose to do so yourself, or when we are legally obliged to do so. This concerns the following parties:
- Mollie processes your payment when you check out, for example via iDEAL.
- MyParcel and PostNL We receive your name, address, and email address to deliver your package and send you the track & trace number.
- Our hosting provider and email service store the website and the messages that we send and receive.
- Our accounting receives the data listed on invoices.
- Google Analytics (Google) and Microsoft Clarity (Microsoft) help us see how visitors use the website. These are only loaded if you click Accept in the cookie banner. You can read more about this in our cookie statement.
- Tawk.to manages the chat. The chat will only load once you have accepted cookies and click on the chat bubble yourself.
- OpenStreetMap and unpkg.com provide the map on the Breweries page. To display the map, your browser connects to these services; in doing so, your IP address is transmitted.
We enter into a data processing agreement with parties that process personal data on our behalf to protect your data. Your data is not sold to third parties.
6. Retention periods
We do not retain personal data longer than necessary. Specifically, this means:
- Order and invoice details: 7 years (statutory tax retention obligation)
- Account details: as long as your account is active
- Newsletter details: until you unsubscribe
- Other data: maximum 2 years after last contact, unless a longer period is required for a legal dispute
7. Security
Hophelden takes appropriate technical and organizational measures to protect your personal data against loss or unlawful use. This includes encrypted connections (SSL), limited access rights, and secure data storage.
8. Cookies and tracking
Hophelden.nl uses cookies and similar technologies:
- Necessary cookies and storage, for a properly functioning webshop (shopping cart, login, language, your answer to the age question and your cookie choice).
- Analytical cookies from Google Analytics and Microsoft Clarity, only if you consent.
We do not use marketing or advertising cookies. On your first visit, we ask for permission for cookies that are not strictly necessary. You can read exactly which cookies these are and how to change your choice in our cookie statement.
9. Your rights
You have the following rights under the GDPR:
- Right to access your data
- Right to correction or deletion
- Right to restriction of processing
- Right to data portability
- Right to object to processing (e.g. in marketing)
- Right to withdraw previously given consent
You can submit a request via info@hophelden.nl. We will respond within 30 days. To prevent abuse, we may ask you to identify yourself.
10. Complaints
If you have a complaint about the processing of your personal data, we will of course try to resolve this together with you. If this is not possible, you can file a complaint with the Dutch Data Protection Authority via www.autoriteitpersoonsgegevens.nl.
11. Changes
We reserve the right to amend this privacy statement. We recommend that you consult this statement regularly so that you stay informed of any changes.